Art/ Collection/ Art Object
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Jockstrap

Designer:
J. B. Flaherty Co., Inc. (American)
Date:
ca. 1947
Culture:
American
Medium:
(a) rubber, cotton, (b) cotton, (c) paper
Credit Line:
Gift of Michael Dykeman, 1996
Accession Number:
1996.189.10a–c
Not on view
Marking: [label] (a): "J.B. Flaherty Co., Inc., New York" "Bub" "Duribilknit/Genuine Surgical Elastic/Fresh Knitted Athletic Supporter/will outlast 3 low price supports/No. 78/PAT/LARGE/The World’s Best"(c): "[logo - red circle with script "Bub" in white] Refer to bottom of box for size/The World’s Best/Genuine Surgical Elastic/[size in circle "38-40" crossed out in pencil and written "42-44", "X" added before the word "Large"]/"(42-44) 38-40(X) Large"/Fly Pouch/model no. 78/10-inch band; with removable sack/© 1947 John B. Flaherty Co., Inc./Made in USA/Guaranteed by Makers of Surgical Garments Since 1898"
[box sides]: "Light, cool and comfortable/PRESCRIBED BY LEADING PHYSICIANS/PERFECT DESIGN AND FIT/6.95 ea. [crossed out and written "8.95] Fairtrade RET/10-inch band with removable sack"[hangtag]: "Launder as you would underwear/no special washing tricks are needed to launder the "Bub" supporter, wash it as you would any undergarment. "Bub’s" genuine surgical elastic construction allows it to take tubbing after tubbing without affecting elasticity in the least/[logo of a woman in a circular inset, hanging a"Bub" on a clothesline]/John B. Flaherty Co., Inc./Bronx, NY"[reverse of hangtag]: "[logo - magnifying glass focused on knit]/160 windows to the square inch/"Bub" Duribilknit supporter/let’s your body breathe/Added to the strong construction, which insures long wear, each square inch of Duribilknit surgical elastic has 160 open "windows", that means your body can breathe all the time you’re wearing the "Bub" supporter. Comfort is the keynote of "Bub" superiority. Plus dependable, scientific support/Made of Genuine Surgical Elastic."
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